A warm, calm creative workspace with notebooks and coffee where the planning day takes place

a practical workshop for churches, ministries, creators and businesses

From Calling to Content

Move from knowing your God-given calling to creating meaningful content that reaches and serves the people God has called you to reach.

Choose Workshop Date: Sunday 22 or 29 November · 10am to 3pm · Thornleigh Seventh-day Adventist Church · Lunch included.

$150 early-bird until 15 Novemberthen $197

Secure checkout · 7-day refund.

You want to create. But you feel stuck.

  • 01
    Ideas everywhere, with no thread connecting them.Notes, drafts and half-finished posts — but nothing that adds up to a body of work.
  • 02
    Posting irregularly — and not reaching the right people.The effort is there. The audience who actually needs your work isn't finding it.
  • 03
    Comparing yourself to bigger creators or churches.Measuring your quiet, meaningful work against someone else's scoreboard.
  • 04
    Wanting your work to actually mean something.Not just more output — content that carries your calling into the world.
More content rarely fixes this. Understanding your calling does.

One day. A clear plan for 2027.

01

Clarity on your calling and message — in a sentence you can actually use.

One line that explains why you create, that you can say out loud without flinching.

02

A clear picture of who you're trying to reach.

A real sense of the person on the other side of the screen — not "everyone".

03

Three to five content themes.

The handful of ideas you return to, so you never start from a blank page again.

04

A content plan, with formats that fit you.

What to make, and in which format, through the first quarter of 2027.

05

A way of sharing that feels right

A rhythm you can keep up, that sounds familiar

Mostly working time, with a little help from the room.

This isn't a lecture. It's protected, uninterrupted time to be guided to do the thinking you keep meaning to do — with Rachel on hand when you get stuck. You'll leave with a plan, not just notes to action later.

10:00Arrive, settle, mingle
10:30Understanding your calling and your audience
11:30Identifying your primary themes
12:30Lunch & network
1:15Designing your 90-day plan
2:15Implementing your plan
2:55Close
A small group of creators working quietly together during the planning day

A small room, real working time — never more than twelve people.

This day is for you if:

  • You're a writer, podcaster, speaker, video creator, musician or blogger.
  • You run a small business, practice or coaching and want content that reflects your values.
  • You want direction — not another list of ideas.

It isn't for you if:

  • You want growth hacks, ad tactics or algorithm tricks.
  • You want someone else to create your content for you.
Rachel Lemons Aitken, host of From Calling to Content

About Rachel

Rachel is Sydney-based, and she has spent the last decade working with churches and ministries — helping people who are doing meaningful work learn to talk about it clearly. She knows the particular tension of caring deeply about a message and still feeling unsure how to share it.

She founded the Digital Discipleship Conference, growing it from an idea to an event with global reach,  without losing the heart of what it was for. Along the way she learned, over and over, that reach follows clarity about the calling — not the other way around.

Her writing has appeared in Ministry Magazine and Adventist Record. She has also authored three books and maintains multiple online presences, where she keeps returning to the same conviction:

"Most content problems are really calling problems."
Founder of the Digital Discipleship Conference · Contributor to Ministry Magazine · Adventist Record

Author of Fish Food, Finding Beauty Beyond the Breakup and The Invitation

Details

When
Choose workshop date of Sunday 22 or 29 November, 10 am –3 pm
Where
Thornleigh Seventh-day Adventist Church in Pennant Hills, NSW
Included
Lunch, workbook, and plan template
Group size
Limited group, so everyone gets time to complete their plan
Bring
Your laptop or notebook, 2027 calendar of events and a few examples of recent work
Price
$150 early-bird until 15 November then $197 after that.

Limited seats for each date

Reserve your spot

7-day full refund — no questions asked.

Honest answers, before you book.

I'm not sure I have a calling. Is this for me?

Yes. You don't need it worked out in advance — a good part of the day is spent helping you find and name it. Showing up uncertain is completely normal.

Do I need an existing audience?

No. Whether you're starting out or already publishing, the work is the same: getting clear on your message first.

I run a business, not a ministry. Is this relevant?

Yes. Values-led content works the same whether you're a ministry, a practice or a small business — the clarity you build applies directly to your work.

Is there an online version?

Not for this date — one is planned for later. Email to be notified.

What if it turns out not to be right for me?

Tell Rachel at least 7 days before and she'll refund you in full.

Can I bring someone from my team?

Yes, and she'd encourage it — you can book a discounted spot for additional team members.

Give yourself one day.

You've carried these ideas long enough. Spend one unhurried Sunday getting clear on why you create, who it's for, and exactly what to make in 2027 — and leave with a plan that finally feels like yours.

$150 early-bird  · 7-day full refund.

Founder of the Digital Discipleship Conference · Contributor to Ministry Magazine and Adventist Record · Author of Fish Food, Finding Beauty Beyond the Breakup and The Invitation